You need a website. Here’s how to get one that YOUR business needs.


9th November 2021 12:00 pm - 2:00 pm

Tuesday, 9 November, 12.00-2pm

Having a website can be a crucial part of your overall online identity, marketing strategy and income generation.

But where do you start?

This session will enable you to identify your own specific website requirements based on your individual business needs, goals and objectives. We will walk you through the main aspects of creating a sound website specification including user requirements and experience, technical requirements and specification, content, accessibility, site maintenance and development, and planning and adapting to future growth. You will leave the session with the beginnings of a clear and concise website brief and the knowledge and understanding of how to turn this into a reality.

Claire Gibbons and Paddy Callaghan will deliver this session.

Paddy Callaghan’s career in web development spans nearly 20 years in which time he has worked across a number of sectors, and with businesses and organisations of varying size. Paddy is currently the Web Developer at Leeds Trinity University and also consults with small and medium sized companies across Yorkshire, enabling them to utilise their web presences to full effect. His knowledge of, and specialisation in, both the user experience and the more technical aspects of web development gives him a wealth of experience and understanding to share with businesses however new or established, and whatever their business goals.

Claire Gibbons has been working with Leeds Trinity University for just over two years and recently project managed the University’s ambitious website redevelopment programme (the new website went live in February 2020). Prior to that Claire was the Web and Content Manager at the University of Bradford for over a decade until 2016 and has since worked with a number of UK and Irish Universities on website and digital transformation projects and with smaller charities on website and marketing projects in a voluntary capacity. Claire is also the Co-Chair of the Institutional Web Management Workshop (IWMW) – the UK’s leading annual event for web and digital team in Higher Education.


Tuesday, 9 November 2021

12.00 – 12.15 Registration

12.15 – 1.30 Workshop commences

1.30 – 2pm Q&A session and finish


This session will be delivered remotely through Microsoft Teams.

How to book

Please register for a place if you are a business under three years old with a desire to grow and employ people in the Leeds City Region. Ad:Venture is focused on supporting new and high-growth businesses. You will be asked to complete a Company Record form before you attend. If you are eligible for these workshops, we will contact you to confirm your place.

Register here.

Leeds Trinity University is proud to be part of Ad:Venture; a business support programme aimed at helping businesses in the Leeds City Region with real growth potential to achieve their ambitions. We are looking to support businesses that have ambitions to grow and create jobs. The project is supported by the 2014 to 2022 European Regional Development Fund Programme.

If you have any questions, or for any further information, please contact Louise Miller, Ad:Venture Project Manager at Leeds Trinity University.

Please note, you can only attend the workshop if you are a UK resident and live or work in the Leeds City Region, this includes Leeds, Bradford, Calderdale, Craven, Kirklees, Wakefield, York, Harrogate and Selby.