4th December 2020 9:30 am - 11:00 am
Strategic Marketing- Growth Hacking to Influencer Marketing
How to be strategic and learn some clever techniques! Covering topics from growth hacking and influencer marketing to Scarcity marketing, building trust and customer centric marketing. Jonny Ross from Fleek Marketing will share his insight on some of the simple techniques to ingrain marketing into every aspect of your business, and more so to put the customer at the heart of it!
You will learn:
How to set SMART objectives
Identify who your audience is
How to build trust
All about growth hacking, looking at Dollar Shave club and dropbox
Customer Centric Marketing, looking at Virgin, Nandos and Orange (now EE)
Scarcity and Influencer Marketing
This workshop aims to help you put a marketing plan together, that is strategic and cost effective.
Jonny Ross is founder and digital marketing specialist at Fleek Marketing an award-winning digital marketing company. Fleek works with a wide range of B2B and B2C businesses, education/training providers and both public and third sector organisations.
Jonny has over 23 years experience in small business, and over 21 years’ experience in digital online technologies. He specialises in digital and social media marketing, web design and search engine optimisation.
Jonny Ross is an experienced speaker and has devised and run numerous social media training events and strategy workshops for hundreds of people, including businesses and employees at all levels.
Logging on to the session:
You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop. The workshop will start prompt at 10am, however for our records you will be required to sign into the session. Therefore can I ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.
The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.
The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.