Archives: Pro Event Calendar

Business Planning. The essentials for Start Ups

Posted on October 13, 2021 -

York Business Week event for those who have or are thinking about starting a business. Covering; market research, USP & competitor research

About this event

Why is it important to make sure that you have a plan for your business and what do you need to consider?

We’ll explore:

• The importance of market research and how you can use it, not only to understand whether your proposition is right but also to give funders confidence in your business further down the road.

• What do you need to know about your competitors and how can you use this information to improve your offer?

• Why is having a USP (Unique Selling Proposition) important to others reading your business plan?

We’ll be joined by Jim Bulmer founder of GrowthBox who will share some top tips on how you can develop your marketing strategy to support your business plan to achieve its objectives.

The event will be virtual, but also highly interactive and informative, with breaks factored in for networking and comfort breaks.

BOOK HERE

We also have another event at York Business Week; START STRONG with AD:VENTURE, an informal chat about business support, learn how AD:VENTURE can help you build your business and hear from the founders of some standout start-ups from York.

START STRONG with AD:VENTURE

Posted on October 13, 2021 -

An informal chat about business support, learn how AD:VENTURE can help you build your business at our York Business Week event

About this event

Have you started a business or thinking about it in the future?

Heard about AD:VENTURE but not sure what it is and how it can help?

Wonder no more! Take a break and come and join us for an informal natter about business support and learn how AD:VENTURE can help you build your business at our upcoming York Business Week event.

You’ll meet Alice, our brilliant business adviser dedicated to the York area who will tell you all about the huge range of support we can give you and your start up.

We also know there is nothing better than hearing from people in your own position, so we’ve also invited the founders of some standout start-ups from York to join us.

They’ll share their experience with you, looking at what went well, and also not so well in their recent start up journey. They’ll also share how the assistance from AD:VENTURE played a role in their growth journey.

What our clients say!

“When you set up a business you can just get totally overwhelmed. But AD:VENTURE works with you like a human and helps you with the basics,” says Gemma.

“For me AD:VENTURE has been fantastic. People worry that a publicly-funded scheme will be dry and corporate, but it’s been a breath of fresh air. Their approach is not patronising or high-brow, and it can tailor and flex to your needs”

The event will be virtual, but also interactive and informative.

BOOK HERE

We also have another York Business Week event; Business Planning. The essentials for Start Ups. An event for those who have or are thinking about starting a business. Covering; market research, unique selling proposition & competitor research.

Legal Kick-Start: Advertising Law, What You Can Do & What to Avoid

Posted on October 12, 2021 -

An interactive and informative webinar to help you understand advertising law, what you can do & what to avoid.

Overview

Legal requirements can seem daunting when you make that decision to start-up. This is true for many, but, the fact is to operate legally and to protect your business interests, they can’t be avoided.

The good news is, “the legals” are far easier to manage if you understand your obligations sooner rather than later.

If you take the time to understand the basics at the outset, it’s really not as scary as it seems and you can make informed decisions on what the right approach is for you and your business.

“Led by Joe Gosling, a specialist Commercial Contracts and Data Protection Lawyer this free “bite-sized” 90 minute seminar, to be delivered via Zoom, will give you an overview of advertising law in the UK and the common pitfalls to watch out for.

We’ll cover:

• The legal framework for advertising in the UK;

• The legal considerations that you should make beyond the content of your advert;

• The risks of getting advertising wrong and the common pitfalls;

• How you can comply with advertising law;

• The codes and regulatory bodies that can provide (often free) additional guidance for your business.

BOOK HERE

 

**Please note the session will be open from 9.00am for registration and will start promptly at 9.30am**

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop. The workshop will start promptly at 9:30am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.00am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

This event is delivered by Knights plc and is part of the AD:VENTURE Business Support Programme.

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

Visual Media – Work that content!

Posted on October 10, 2021 -

Visual Content for Social Media & Online Marketing – A three part series helping you create professional looking visual content.

Overview:

Now more than ever businesses need to make the most of marketing their services online.

As a result of the impacts of COVID 19 and changes to how we can reach our customer, we are seeing more activity on social media.

To stay seen, you need to make sure you are visible, your content is professional and that you stand out from the rest.

We know it’s tough to create stand out content, and even more so when you are bootstrapping and on a budget!

To help you make the right impression as we start on the possibly long road to recovery, we have created a series of events delivered by experts in their field to give you the skills you need to be seen and heard by your target customers, and to make your social media and digital marketing as good as it can be.

The three sessions will look at how to apply your content to your social media channels to get the best impact, and how to create and use photography and video using your own smartphone.

Book all three sessions to get the most out of this invaluable and informative series.

Session 3 – Visual Media – Work that content!

Liz Cable has been teaching social media for businesses since Twitter launched in 2006. With extensive knowledge of using a wide range of platforms to target the right audience, Liz knows her stuff when it comes to selecting and using the right platforms to promote your business on.

Following from the sessions on creating your own image and video content, Liz will help you make the most of your visual media, making it work hard for you on your social platforms.

She’ll help you understand which platforms are right for you and your customers, how to use your content effectively and get it seen by the right people, with advice on content planning for visual media to maximise your impact.

The event will be delivered as a webinar, but as with all AD:VENTURE webinars these sessions not shared wider after the event, and will be a safe space for you to ask any questions you may have about managing your teams in this challenging time.

You will finish this series with confidence in content creation using photography and video and how to make it work for you.

To get the most out of the series, book on all three sessions. 

Book this session – Visual Media – Work that content!

Links to the other events in the series are here:

Top Tips for Pro Pics – Products, Services & PR

Video like a Pro – On your smartphone!

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop.

The workshop will start promptly at 10:00am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

 

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

Video like a Pro – On your smartphone!

Posted on October 10, 2021 -

This interactive webinar will share hints & tips on how to use your smart phone to video like a pro.

Overview:

Now more than ever businesses need to make the most of marketing their services online.

As a result of the impacts of COVID 19 and changes to how we can reach our customer, we are seeing more activity on social media.

To stay seen, you need to make sure you are visible, your content is professional and that you stand out from the rest.

We know it’s tough to create stand out content, and even more so when you are bootstrapping and on a budget!

To help you make the right impression as we start on the possibly long road to recovery, we have created a series of events delivered by experts in their field to give you the skills you need to be seen and heard by your target customers, and to make your social media and digital marketing as good as it can be.

The three sessions will look at photography and video using your own smartphone, followed by a session on how to apply your content to your social media channels to get the best impact.

Book all three sessions to get the most out of this invaluable and informative series.

Session 3 –Video like a Pro – On your smartphone!

Have you ever wanted to create your own video on your smartphone but were too scared or just didn’t know where to start?

Now more than ever, you need to make yourself seen online, and we want to help you build your confidence and give you the skills you need to create professional and impactful video content to boost your business presence.

Delivered by Ryan Mulhern of First Frame Productions, an expert in video content creation, this interactive webinar help you overcome your fears and barriers and leave you confident and able to make your own professional video on your smartphone.

The webinar will cover:

• Smartphone video training techniques to create content to promote your personal brand and your business.

• Learn how to create Smartphone videos to showcase products, personal vlogs, client testimonials, promotions or events.

• Top tips on recommended apps to use to edit footage and enhance your video

• Gain skills in performance techniques, to feel relaxed and look confident on camera

• Ideas for content creation and how to tell a story on camera

We look forward to getting you out of your comfort zone and getting you Smartphone Video ready!

To get the most out of the series, book on all three sessions. 

Book this session – Video like a Pro On your smartphone!

Links to the other events in the series are here:

Top Tips for Pro Pics – Products, Services & PR

Visual Media – Work that content!

 

The event will be delivered as a webinar, but as with all AD:VENTURE webinars these sessions are not shared wider after the event, and will be a safe space for you to ask any questions.

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop.

The workshop will start promptly at 10:00am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

 

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

Top Tips for Pro Pics – Products, Services & PR

Posted on October 10, 2021 -

This interactive webinar will share hints & tips on how to use your smart phone to video like a pro.

Overview:

Now more than ever businesses need to make the most of marketing their services online.

As a result of the impacts of COVID 19 and changes to how we can reach our customer, we are seeing more activity on social media.

To stay seen, you need to make sure you are visible, your content is professional and that you stand out from the rest.

We know it’s tough to create stand out content, and even more so when you are bootstrapping and on a budget!

To help you make the right impression as we start on the possibly long road to recovery, we have created a series of events delivered by experts in their field to give you the skills you need to be seen and heard by your target customers, and to make your social media and digital marketing as good as it can be.

The three sessions will look at how to apply your content to your social media channels to get the best impact, and how to create and use photography and video using your own smartphone.

Book all three sessions to get the most out of this invaluable and informative series.

Session 2 – Top Tips for Pro Pics – Products, Services & PR

The photos your business uses on social media will greatly influence your customers’ perceptions and opinions about you, and can give you a real edge over your competitors.

To help you gain this essential edge and produce engaging images, professional commercial photographer Heather Magner, of Northern Exposure has put together a bitesize introduction to social media business photography, using only your smartphone.

In just an hour, Heather will cover:

• Setting up your camera phone properly

• Tips on WHAT to emphasise, and WHY

• HOW to shoot and WHEN

• Which shape photos are best for Twitter, Instagram, Facebook, Pinterest & LinkedIn

• Give you valuable advice on Press and PR photos

You really won’t want to miss this!

 

To get the most out of the series, book on all three sessions. 

Book this session – Top Tips for Pro Pics – Products, Services & PR

Links to the other events in the series are here:

Video like a Pro – On your smartphone!

Visual Media – Work that content!

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop.

The workshop will start promptly at 10:00am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

 

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

Visual Media – Work that content!

Posted on October 10, 2021 -

Visual Content for Social Media & Online Marketing – A three part series helping you create professional looking visual content.

Overview:

Now more than ever businesses need to make the most of marketing their services online.

As a result of the impacts of COVID 19 and changes to how we can reach our customer, we are seeing more activity on social media.

To stay seen, you need to make sure you are visible, your content is professional and that you stand out from the rest.

We know it’s tough to create stand out content, and even more so when you are bootstrapping and on a budget!

To help you make the right impression as we start on the possibly long road to recovery, we have created a series of events delivered by experts in their field to give you the skills you need to be seen and heard by your target customers, and to make your social media and digital marketing as good as it can be.

The three sessions will look at how to apply your content to your social media channels to get the best impact, and how to create and use photography and video using your own smartphone.

Book all three sessions to get the most out of this invaluable and informative series.

Session 1 – Visual Media – Work that content!

Liz Cable has been teaching social media for businesses since Twitter launched in 2006. With extensive knowledge of using a wide range of platforms to target the right audience, Liz knows her stuff when it comes to selecting and using the right platforms to promote your business on.

Following from the sessions on creating your own image and video content, Liz will help you make the most of your visual media, making it work hard for you on your social platforms.

She’ll help you understand which platforms are right for you and your customers, how to use your content effectively and get it seen by the right people, with advice on content planning for visual media to maximise your impact.

The event will be delivered as a webinar, but as with all AD:VENTURE webinars these sessions not shared wider after the event, and will be a safe space for you to ask any questions you may have about managing your teams in this challenging time.

You will finish this series with confidence in content creation using photography and video and how to make it work for you.

To get the most out of the series, book on all three sessions. 

Book this session – Visual Media – Work that content!

Links to the other events in the series are here:

Top Tips for Pro Pics – Products, Services & PR

Video like a Pro – On your smartphone!

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop.

The workshop will start promptly at 10:00am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

 

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

Top Tips for Pro Pics – Products, Services & PR

Posted on October 9, 2021 -

This interactive webinar will share hints & tips on how to use your smart phone to video like a pro.

Overview:

Now more than ever businesses need to make the most of marketing their services online.

As a result of the impacts of COVID 19 and changes to how we can reach our customer, we are seeing more activity on social media.

To stay seen, you need to make sure you are visible, your content is professional and that you stand out from the rest.

We know it’s tough to create stand out content, and even more so when you are bootstrapping and on a budget!

To help you make the right impression as we start on the possibly long road to recovery, we have created a series of events delivered by experts in their field to give you the skills you need to be seen and heard by your target customers, and to make your social media and digital marketing as good as it can be.

The three sessions will look at how to apply your content to your social media channels to get the best impact, and how to create and use photography and video using your own smartphone.

Book all three sessions to get the most out of this invaluable and informative series.

Session 2 – Top Tips for Pro Pics – Products, Services & PR

The photos your business uses on social media will greatly influence your customers’ perceptions and opinions about you, and can give you a real edge over your competitors.

To help you gain this essential edge and produce engaging images, professional commercial photographer Heather Magner, of Northern Exposure has put together a bitesize introduction to social media business photography, using only your smartphone.

In just an hour, Heather will cover:

• Setting up your camera phone properly

• Tips on WHAT to emphasise, and WHY

• HOW to shoot and WHEN

• Which shape photos are best for Twitter, Instagram, Facebook, Pinterest & LinkedIn

• Give you valuable advice on Press and PR photos

You really won’t want to miss this!

To get the most out of the series, book on all three sessions. 

Book this session – Top Tips for Pro Pics – Products, Services & PR

Links to the other events in the series are here:

Video like a Pro – On your smartphone!

Visual Media – Work that content!

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop.

The workshop will start promptly at 10:00am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

 

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

Video like a Pro – On your smartphone!

Posted on October 8, 2021 -

This interactive webinar will share hints & tips on how to use your smart phone to video like a pro.

Overview:

Now more than ever businesses need to make the most of marketing their services online.

As a result of the impacts of COVID 19 and changes to how we can reach our customer, we are seeing more activity on social media.

To stay seen, you need to make sure you are visible, your content is professional and that you stand out from the rest.

We know it’s tough to create stand out content, and even more so when you are bootstrapping and on a budget!

To help you make the right impression as we start on the possibly long road to recovery, we have created a series of events delivered by experts in their field to give you the skills you need to be seen and heard by your target customers, and to make your social media and digital marketing as good as it can be.

The three sessions will look at photography and video using your own smartphone, followed by a session on how to apply your content to your social media channels to get the best impact.

Book all three sessions to get the most out of this invaluable and informative series.

Session 1 –Video like a Pro – On your smartphone!

Have you ever wanted to create your own video on your smartphone but were too scared or just didn’t know where to start?

Now more than ever, you need to make yourself seen online, and we want to help you build your confidence and give you the skills you need to create professional and impactful video content to boost your business presence.

Delivered by Ryan Mulhern of First Frame Productions, an expert in video content creation, this interactive webinar help you overcome your fears and barriers and leave you confident and able to make your own professional video on your smartphone.

The webinar will cover:

• Smartphone video training techniques to create content to promote your personal brand and your business.

• Learn how to create Smartphone videos to showcase products, personal vlogs, client testimonials, promotions or events.

• Top tips on recommended apps to use to edit footage and enhance your video

• Gain skills in performance techniques, to feel relaxed and look confident on camera

• Ideas for content creation and how to tell a story on camera

We look forward to getting you out of your comfort zone and getting you Smartphone Video ready!

To get the most out of the series, book on all three sessions. 

Book this session – Video like a Pro On your smartphone!

Links to the other events in the series are here:

Top Tips for Pro Pics – Products, Services & PR

Visual Media – Work that content!

 

The event will be delivered as a webinar, but as with all AD:VENTURE webinars these sessions are not shared wider after the event, and will be a safe space for you to ask any questions.

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop.

The workshop will start promptly at 10:00am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.30am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

 

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.

GDPR – Getting Data Protection Right

Posted on October 8, 2021 -

An interactive and informative webinar to help you understand the complexity of GDPR and how to get data protection right.

Overview

Legal requirements can seem daunting when you make that decision to start-up. This is true for many, but, the fact is to operate legally and to protect your business interests, they can’t be avoided.

The good news is, “the legals” are far easier to manage if you understand your obligations sooner rather than later.

If you take the time to understand the basics at the outset, it’s really not as scary as it seems and you can make informed decisions on what the right approach is for you and your business.

As a start-up or scale-up business, you will be developing your databases, considering your marketing approach and creating new business and customer relationships, all of which are likely to involve you handling personal data. Much has been published in recent times about changes to data protection law – some useful, and some downright nonsense.

Whatever your size, this free “bite-sized” 90 minute seminar, Led by Joe Gosling, a specialist Commercial Contracts and Data Protection Lawyer, will help you start to understand your data protection responsibilities and will also explain how to approach producing the key documentation that your business requires. It will also provide an overview of how to handle issues like subject access requests and personal data breaches.

Book HERE

 

Logging on to the session:

You will receive a reminder email two days before the online workshop this will give you the link and password you will require to enter the session. You will be taken to a registration page, if you can fill out your details in and click register you will be taken through to the online workshop. The workshop will start promptly at 9:30am, however for our records you will be required to sign into the session. Therefore can we ask you log on to the workshop from 9.00am. Once you are in the session, you will receive a signing in sheet, if you can follow the instructions via the email and sign the document online and click complete.

This event is delivered by Knights plc and is part of the AD:VENTURE Business Support Programme.

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.